Creative Director, Honeywell, “Tomorrow’s Solution Today”—WSJ Custom Content Studio

I led the creative production for Honeywell’s $1.2MM+ campaign with WSJ Custom Studio, securing the business by answering their RFP with a concept for a custom documentary film and companion podcast series. Working closely with editorial, design, and development teams, I helped guide the pitch, creation, and launch of this complex, intercontinental project, ensuring alignment across content, UX, and regulatory considerations. My role spanned story composition, on-location creative direction, final video edits, and podcast development in collaboration with WSJ’s editorial team.